Product Recall: Build A Bear, Starbrights Dragon

2015 10 23- Starlight dragon

At Build-A-Bear Workshop, we recognize the great responsibility we have to provide our guests with products that are safe and fun. Safety is a key part of our brand values and has been since we were founded 17 years ago. In keeping with our values, we have issued a voluntary product safety recall of our Starbrights Dragon. While the Starbrights Dragon passed all toy safety testing, it has come to our attention that the stuffing may become accessible due to a weakness of the satin seam on the middle section of the Starbrights Dragon, which could present a potential choking hazard to young children. Although we have had no reports of safety incidents from consumers and we are unaware of any injuries caused by this product, out of an abundance of caution, we are encouraging guests to immediately return the Starbrights Dragon to a local Build-A-Bear Workshop store to exchange for an available furry friend of their choice. If a guest does not live near one of our stores, we ask that they call our product hotline at 0800-432-0779, or visit for more information.

Media Contact: Beth Kerley, Build-A-Bear Workshop | +1.314.423.8000, ext. 5430


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